In July 2024, the Canton Fair online platform will launch a special event for Sports, Travel and Recreation Products products around the sports and tourism and leisure products industry, which has attracted the attention of international buyers, to help exhibitors in the industry carry out online trade matching. Exhibitors can directly access the event column through the carousel on the homepage of the Canton Fair online platform, which contains four sections: popular products, selected enterprises, procurement needs, and industry activities, which is convenient for buyers to “one-stop” view the exhibits of selected exhibitors in the industry.
Highlights of the Events:
Centralized display
The “Hot Products” and “Selected Enterprises” sections focus on the hot products of more than 100 high-quality enterprises (Canton Fair brand enterprises, Canton Fair online platform B/C package enterprises, etc.) in the Sports, Travel & Leisure Products Zone and the Sportswear & Leisure Wear Zone. These sections help enterprises and products increase their exposure.
TIPS: Exhibitors who actively display and update their products will have the opportunity to be displayed in the “Hot Products” section! According to the historical event data, the number of visits to enterprise stores & exhibits and the number of purchase intent received have increased significantly during the event.
Precise Traffic Attraction
Multi-channel promotion and attraction to help exhibitors accurately obtain customers.
- Email Marketing
- Overseas social media platforms marketing to attract traffic to the official homepage of Canton Fair.
- Targeted invitation to professional buyers in the sports, tourism and leisure products industry.
Matching Activities
This month, a number of trade promotion activities will be carried out around the theme of sports, tourism and leisure products to provide exhibitors with more opportunities for supply and sourcing matching, overseas exposure and access to industry information.
- “Trade Bridge” Sports, Tourism and Leisure Goods Industry Specialized Sessions
- “Hao Bao, Hao Ni explore Canton Fair” exhibition activities
- New product debut, first exhibition, first show, highlights of the product display
- Canton Fair Online Industry Forum
TIPS: The registration for the “Trade Bridge” session will be launched soon, and exhibitors are welcome to actively register for the event!
Facilitating Response
The “Purchasing Demand” section focuses on the purchasing demand of the sports, tourism and leisure products industry released by buyers, which facilitates exhibitors to capture orders quickly.
TIPS: Exhibitors should log on to the online platform frequently to check and respond to buyers’ demands in a timely manner, so as to obtain more business opportunities!
HC International Digital Silk Road Energizes the Matchmaking Events
As a strategic partner of the Canton Fair’s global Supply and procurement matchmaking “Trade Bridge” online platform, HC Digital Silk Road play an important part in the organization of the event by posting information, inviting buyers, matching suppliers, and actively participating in services such as demand matching, factory inspection, cargo inspection, customs clearance, logistics, and other services during the matchmaking events.
